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Security & TrustAutomotive translation services - Smart car and EV industry
Car manufacturers and suppliers need to be able to help customers with both in-car and online communications. Creating a seamless experience across languages and cultures can be challenging, so Day Translations is here to help you navigate the ever-shifting automotive industry.
Our experts have worked with top auto manufacturers and aftermarket vendors, who have trusted us to ensure their translations comply with regulations and their technology is localized for the right audience. Day Translations can help you connect with new audiences through culturally relevant translations that attract buyers worldwide.
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Why are Automotive Translations so Important?
The automotive industry constantly evolves with innovations and exciting developments to appeal to new customers. Manufacturers must be flexible to keep up to date with savvy customers who rely on web research and want connected cars that make driving easier. As car ownership wanes, standing out in a crowded market is more crucial than ever.
Forbes estimates that around 22% of the American workforce work remotely in 2025, meaning more people don’t need to prioritize owning a car for their daily commute. In the globalized market, Original Equipment Manufacturers (OEMs) must connect with international suppliers naturally and compellingly to capture their attention.
The consumer shift to online research means OEMs can capitalize on buyers who want to do business virtually. New technological improvements represent an opportunity for a brand to differentiate itself and communicate its niche to a wider audience, ensuring that the latest features appeal to global audiences.
Operating on a Global Stage
The automotive industry is significant. Spherical Insights & Consulting reports that the Global Automotive Industry Market Size was estimated at $3.56 trillion in 2023 and is expected to increase to $6.86 trillion by 2033. This makes it one of the largest industries globally in terms of revenue.
Not only do you need to appeal to customers worldwide, but each stage of the vehicle production journey can take place in different countries.
Research and development may occur in Germany, but production can then move to China before being sold worldwide. Automotive companies need to be able to communicate not only to their prospective buyers but also internally to ensure a smooth workflow when so much potential revenue is at stake.
Accelerate Your Car Sales Today
Changes in how people decide to purchase a new car can be concerning for some traditional dealerships, who know the power of in-person salesmanship. However, the move to online means companies can share more information about their models through increased pre-purchase interaction time.
When your buyers are informed, they’re more likely to commit to a purchase when they’ve built brand trust. This means you need to have content that reads naturally to international audiences. Day Translations is here to help seal the deal, thanks to our experience working with more than 100,000 clients and our A+ ranking on the Better Business Bureau.
Why Choose Day Translations for Your Automotive Translations?
Automotive translations require in-depth subject knowledge and precision, whether you’re a legacy car brand or a new manufacturer seeking to disrupt the market. Day Translations offers services to help create a smooth experience from R&D to product launch, allowing you to focus on your priorities while getting your product to market faster.
When you want to deliver an immersive and personalized car-buying experience from research to user experience, turn to us. Ensure that your vehicles can effortlessly communicate with operators while helping to address future customer needs.
Customer trust and safety:
Communicate effectively across languages and cultures to ensure compliance and enhance customer loyalty.
Dealership communication:
Interpreting services to ensure buyers can speak with dealers, widening your audience base.
Support connected cars:
Provides ongoing localization services to keep cars up-to-date with the latest technology.
Assistance at every stage:
Translate your documents from initial concepts to final marketing materials, suitable for various audiences.
Compliance and confidentiality:
Protect your information and adhere to local regulations by working with expert translators.
Natural delivery:
Native-level texts that address linguistic and cultural differences worldwide.
What We Translate For Automotive Companies
Automotive translations can include customer-facing information that must adhere to high technical and legal benchmarks and compelling marketing materials across borders. The industry can also require internal communications to ensure a smooth assembly from the first ideas to manufacturing and dealership delivery.
Day Translations provides accurate, consistent, and transparent materials that can adapt to various audiences to help you convey your message. Our automotive translation services include:
Technical Material Translation
Translating and localizing technical materials, such as user manuals, ensures your customers' safety while you stay compliant.
Website Localization
Enhance the user experience with professional website localization to capture global market shares.
Document Translation
Our industry expert translators can translate any automotive document from product brochures to part catalogues and information leaflets.
Software, App, and Device Support
Get accurate and seamless translations ready to be implemented into various UI designs, providing a smooth user experience.
Marketing, Copywriting, and Transcreation
Reach international audiences by creatively translating marketing materials to connect with buyers worldwide.
International Digital Campaigns
Capture global attention with optimized content for search rankings in your customers' native language while staying true to your brand vision.
Speeding Up The Automotive Industry
Our subject expert translators are adept at working on every project in the automotive sector,
from complex technical documentation to persuasive marketing materials.
Regulatory Compliance
Automotive companies need to provide legal documentation to operate across the globe. This includes meeting regional safety standards and emissions regulations that can differ by country.
Global Workforce
Automotive companies create training materials and educational resources that must be understood in many languages and make sense across cultural nuances.
Suppliers & Partners
Automotive supply chains are highly interconnected and require professional translation for effortless collaboration worldwide. This includes supply contracts, component specifications, and control plan documents.
Up-to-Date Software
From electric vehicles (EVs) to self-driving cars, the automotive industry increasingly relies on consistently updating complex code. Cars are more online and connected than ever.
We Understand the Challenges of Automotive Translations
Automotive translations require a diverse skill set and flexibility in addressing a wide range of audiences. Let’s look at some research on the difference between English and Chinese automotive translations. In comparing these two markets, word-for-word translation isn’t enough to effectively communicate with customers across diverse and unique cultures.
While English marketing materials can focus on streamlined words like “safety” and “fuel-efficiency,” a Chinese translation needs to adapt to relevant consumer aesthetics, choosing phrases like “warm family” and “energy-saving and environmentally friendly”. Knowing how to utilize syntax, vocabulary, and rhetoric across markets allows for more effective communication.
While English marketing materials can focus on streamlined words like “safety” and “fuel-efficiency,” a Chinese translation needs to adapt to relevant consumer aesthetics, choosing phrases like “warm family” and “energy-saving and environmentally friendly”. Knowing how to utilize syntax, vocabulary, and rhetoric across markets allows for more effective communication.
Our Automotive Translation Process
Step 1: Proposal Outline
Detailing the scope of the project, language requirements, type of documentation, deadline, and word count.- Relies on our industry knowledge and expertise across the automotive sector.
Step 2: Alignment
- Ensuring all parties are informed about the process and our expertise in the field.
- Fielding any questions about rates and timelines.
Step 3: Assignment
- Selection of the best translator with automotive knowledge for the initial translation.
- Proofreading and editing in line with the expected turnaround time.
Step 4: Quality Assurance (QA)
- Regulatory compliance with local authorities to prevent any disruptions to workflow.
- Native-level readability to build brand trust and enhance customer connection.
Step 5: Expert Formatting
- Ready to be implemented for a seamless UI and UX experience.
- Correct formatting through localization, ensuring accurate metrics throughout.
Step 6: Feedback and Reporting
- Open lines of communication for feedback and adjustments as necessary.
- A lifetime guarantee on our work, for your peace of mind.
Consistent and Reliable Support
When your translations can’t wait, Day Translations typically offers a turnaround of just 24 to 72 hours. If you need to secure your automotive translation services faster, we also have accelerated timelines and provide moment-to-moment translations with our Day Interpreting app We can even get a translator to you in person with only 24 hours' notice.
Expert, Professional, and Versatile Translators For Your Automotive Documents
Automotive translators need to be able to navigate all kinds of documents and quickly shift from writing complex technical manuals to intuitive UI. Day Translations provides a comprehensive translation service that helps you navigate the varied and interconnected automotive industry.
Secure translation management systems to keep your patents and internal documents private.
Consistent and accurate translations thanks to translation memory and glossary tools when dealing with complex terminology.
Linguistic experts who understand the complete automotive workflow from ideation to supply chain communication and digital marketing.
Our team has the right combination of skills and expertise to deliver your automotive materials on time and ready for use. Working with Day Translations ensures that your automotive workflow won’t suffer from unnecessary disruptions or poor-quality results.
Confidentiality Guaranteed
You want to know you can trust your translator with sensitive documents , whether that’s first draft schematics or global marketing strategies. Privacy and data protection protect your brand image and keep you at the cutting edge of the industry. That’s why our translators work with ISO 27001-certified systems, NDAs, and encrypted platforms.
Case Studies: Industry-Leading Automotive Clients
The automotive industry requires fluid collaboration across continents in our globalized workforce, where everyone needs to be on the same page. It requires communicating with shareholders, employees, and customers across manuals, marketing materials, and yearly reports. Take a look at our work with some of the world’s top automotive companies:
Types of Automotive Documents We Specialize In
We provide expansive automotive translation services across various parts of the sector, such as:
Technical writing
Multilingual content creation
Localization services
Compliance and regulatory documents
Global customer support
Voice and speech technology
Marketing materials
Internal communications
Stay Relevant, Stay Informed
The automotive industry moves fast, so our global network of over 10,000 freelance translators is the perfect resource for specialized materials. Our linguists stay on top of current trends and shifts in the market, meaning they’re well-versed in subjects like:
Electric Vehicles
Hybrid Models
Autonomous Driving
In-Cabin Sensors
Interconnectivity
AI Manufacturing
FAQs
The price can change depending on the type of text, source and target language, and the required deadline. Contact us to get a quote for your translation.
Automotive translators need to have in-depth knowledge of the technical subject matter and adapt to your brand tone of voice while being able to scale across global markets.
Automotive translators cover many document types, including user manuals and guides, digital car interfaces, legal documents, training, and marketing materials.
Our track record of working with world-class automotive companies speaks to our expertise, experience, and understanding of the fast-moving and ever-evolving industry.
Ready to Secure Your Automotive Translation Services?
Day Translations can help you translate your automotive documents at every workflow step, from patent application to digital marketing. We’re dedicated to providing a comprehensive service to our global clients.
to translate your automotive documents today.
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